Natura - A Brand that Persist in Nature
Natura founded by Wansern Foam Industry in the year 2008. The parent company had 30 years’ experience in producing polyurethane foam and it also reputable as one of the major leading polyurethane foam mattress manufacturer in Malaysia.
However, the appearance of Natura had definitely leaded the users toward a better understanding of mattress from traditional mind-set. Natura endowed a new life for mattress which turned it into nature without any toxic ingredients. Natura had successfully developed bio based memory foam which abstract from palm oil and it’s tested for Bio-based Determination. Natura is the first mattress manufacturer applied this technology. Meanwhile, it definitely turned into Natura’s trait for its brand.
Innovation is the only way to win- Steve Jobs.
Natura does not stop innovating in new technology. Natura had developed another new bio-based technology – Harmotex in Year 2016. Harmotex is a new technology that can substitute the resiliency feels of latex. This new technology successfully leads Natura achieve to a new level which made Natura won the ITEX Malaysia’16 Gold Medal and Malaysian Innovative Product Award 2016.
Natura insist on applying eco-friendly concept and bio-based materials in their current and future technology. Hence, Natura able to achieve different honours and maintain its positions in mattress market until today.
Mission
Respect
Respect all stakeholders that patron our brand.
Respect
Respect all stakeholders that patron our brand.
Eco-Friendly
Go green and take care of our environment
Eco-Friendly
Go green and take care of our environment
Accountability
Accountable for the delivering of quality and exclusive products
Accountability
Accountable for the delivering of quality and exclusive products
Vision
Brand Value
Full range of eco-friendly bedding products for Employees, Customer and Environment
Brand Value
Full range of eco-friendly bedding products for Employees, Customer and Environment
Brand Visibility
Established brand in Malaysia and visibility around South East Asia countries
Brand Visibility
Established brand in Malaysia and visibility around South East Asia countries
Mattress Collections
Bio-based Memory Foam
Harmotex™
Harmotex technology is specifically designed and developed to obtain some unique characteristics and properties that are beyond the typical conventional flexible polyurethane. The very unique technology which has won the ITEX Malaysia’16 Gold Medal.